25 Years Of Bajaj In Nepal: Over 8 Lakh Customers Make Bajaj The Most-Valuable Two-Wheeler Brand In Nepal

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April 6, 2023

It all started in 1998 when Golchha Group launched the Bajaj Caliber and has never looked back since. From 1998 to today, from Pulsar to Dominar, Bajaj Auto has become a household name in Nepal with over 8 lakh satisfied customers. A journey that began 25 years ago in Kathmandu has since traversed across 100+ showrooms and more than 300 service centres pan Nepal.

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The wide range of motorcycles made by Bajaj caters to a diverse spectrum of customers from entry and middle to premium-level segments. And, the 8 lakh sales milestone speaks volumes about the faith customers have shown towards the brand. From Abhimanyu Golchha’s point of view, this journey has only been possible because of the company’s unwavering commitment to three pillars: world-class products and technologies, a robust service network, and a focus on the brand approach.Speaking on an occasion to celebrate Bajaj's Silver Jubilee in Nepal, Abhimanyu Golchha, Director of Hansraj Hulaschand & Co. Pvt. Ltd., said, "It gives me great pleasure to celebrate 25 years of Bajaj's leadership in the automotive industry of Nepal. We have come a long way since our founding, and I am proud of what we have achieved. This milestone is a testament to the hard work and dedication of our employees, our dealers, and our customers. I thank them all for their unwavering support."

“We worked hard to create a synergy between these three pillars to maintain a strong leadership position. Throughout the years, we have pushed ourselves in creating state-of-the-art infrastructures to create Nepal’s largest service network.”, said Golchha. He further added, “We will continue to strive for excellence and to exceed your expectations in every way possible. Here, we have our own assembly facility, own finance company, and training facility, hence, we will strive to maintain our leadership position in the years to come as well.”

From becoming the first motorcycle brand in the country to set foot in the Himalayan region by inaugurating a showroom in Jomsom (the highest-altitude Bajaj showroom in the world) to establishing Nepal’s first motorcycle assembly plant, Bajaj Auto in Nepal has achieved a significant milestone by setting new benchmarks and making Pulsar one of the most loved motorcycles in the country.

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And to celebrate this momentous occasion, Bajaj has launched the Nepali New Year 2080 campaign under which customers can enjoy deals of 25 % downpayment, a sure shot cash discount of Rs. 10,000 and 1 kg Silver for 25 individuals on purchasing Bajaj motorcycles from any authorized dealers.

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